pTron ropes in the iconic Pooja Hegde as Brand Ambassador
pTron, the rapidly growing Indian Digital Lifestyle and Audio Accessories brand, has signed a one-year endorsement deal with the celebrated pan India star Pooja Hegde. The popular youth icon will be working closely with the brand to raise awareness for pTron’s attractive portfolio and further expand their customer reach. The talent extraordinaire was chosen for her unique sense of style and her passion for excellence, which reflect the same values espoused by pTron.
Commenting on the new partnership. Mr. Ameen Khwaja, Founder & CEO, pTron said, “An embodiment of inimitable style and energy, Pooja perfectly aligns with the identity of the brand. We are pleased to welcome Pooja into pTron’s family. We are looking forward to this wonderful partnership which adds a modern and youthful chapter to the house.”
The actress will star in pTron’s upcoming creative projects in delivering the message of Power, Passion, and Poise to inspire Gen Z. Known for her on-screen presence both in the North & South, this strategic association with Pooja will assist the brand’s promotions on a national level. With a humongous virtual fanbase of over 14 million people on Instagram, the new leading lady of pTron will actively help the brand in all new launches, promotions, and positive brand communication.
A tech-geek with keen interest in latest technologies, Pooja Hegde expressed her excitement on the collaboration. “Being a tech-geek with keen interest in exploring latest technologies, I am elated to be associated with pTron as its Brand Ambassador, a brand that resonates with my music, fashion and fitness story. This is the beginning of a very exciting journey, and I can’t wait to work with pTron’s creative team in bringing out the new collection. s, I was delighted to try out some of the products from the upcoming collection with the edgiest features and classy designs”, said Pooja Hegde.
The actress has star-studded projects lined up in her 2021 pipeline, including Radhe Shyam, co-starring Prabhas, Bhaijaan Co Starring Salman Khan, Cirkus with Ranveer Singh as the leading man and Tamil Film Beast with Thalapathy Vijay.
Following the announcement, the actress is all geared up for the new brand campaign to promote its catalog of products across audio, smart wearables & power banks segments.
Shares of Palred Technologies Limited was last trading in BSE at Rs.112.15 as compared to the previous close of Rs. 115.75. The total number of shares traded during the day was 19673 in over 678 trades.
The stock hit an intraday high of Rs. 117.55 and intraday low of 111.1. The net turnover during the day was Rs. 2240847.
TCNS Clothing Co. Ltd ropes in Alia Bhatt as its new brand ambassador for Aurelia
TCNS Clothing Co. Ltd, the leading apparel company for women have signed the Bollywood actress Alia Bhatt as the face for the brand for its ethnic-wear brand Aurelia. The actress known not only for her impeccable performances but also for her fashion choices will collaborate with the Indian ethnic wear brand to promote the range.
Aurelia, by TCNS, is an Indian ethnic wear brand targeted at women who are looking for great design, fit and quality for their casual, work and occasion wear requirements. The brand is synonymous with ethnic designs that effortlessly fit into a modern woman’s wardrobe. The synergy between Aurelia and Alia will appeal to the quintessential Indian woman and further enhance the deep-rooted connection.
Talking about the association with Alia, Anant Kumar Daga, Managing Director, TCNS Clothing said, “Aurelia has always promoted effortless style - encouraging women to choose their own representation of beautiful. Associating with Alia Bhatt was a strategic decision to communicate the same ethos. Alia is a youth icon who loves her effortless style. The brand’s youthful image appeals to young and modern women who do not believe in superficial barriers and Alia is someone who portrays the same through her onscreen as well as off-screen presence seamlessly.”
Having increasingly made its dominance felt in the Indian women apparel market, Aurelia has catered to the ethnic wear needs of the modern Indian woman for over a decade. The brand is available both online and offline through 220+ exclusive brand outlets & presence in 1000+ large format stores across 150 cities across India, Srilanka, Nepal and Mauritius.
Commenting on the brand association, Alia Bhatt said, “I am proud to partner with Aurelia, one of the most loved ethnic wear brand by women across age groups and professions for its effortless design and styles. The brand while staying in the realm of tradition, is re-defining ethnic wear, and I look forward to our association.”
Shares of TCNS Clothing Co. Ltd was last trading in BSE at Rs.575.35 as compared to the previous close of Rs. 574.5. The total number of shares traded during the day was 57743 in over 2967 trades.
The stock hit an intraday high of Rs. 604.7 and intraday low of 567.95. The net turnover during the day was Rs. 34126014.
pTron launches country’s first Made-in-India Active Noise Cancellation TWS Earbuds with Pooja Hegde
pTron, the leading Indian-maker of affordable high quality audio and wireless products, introduces the first product from their new ANC series, BASSBUDS ULTIMA. Acclaimed as country’s first ever indigenously made TWS earbuds with Active Noise Cancellation (ANC). The new high performance Active Noise Cancelling Earbuds featuring Quad Mic and an incredible hybrid design will debut on Amazon during the Prime Day Sale starting 26th July. The premium addition to pTron’s Bassbuds series line up will be available at a special launch price of INR 1499 only during the Prime Day Sale as against regular price of INR 1699.
The brand’s latest Ambassador and celebrated star, Pooja Hegde has launched the new generation of TWS (True Wireless Stereo) earbuds.
The pTron Bassbuds Ultima in a vogue design masterfully blends pTron signature sound with the latest ANC technology in a sleek lightweight and premium design. Build for the modern audiophiles the Bassbuds Ultima ANC Earbuds feature an Audio Transparency Mode that allows to effortlessly switch between normal, ANC & transparency modes and keeps you aware of the surroundings as and when required. The Bassbuds Ultima is packed with technology that makes you feel the music the way it is meant to be heard - in style and in silence.
pTron is the second Indian brand in the with 6% market share of the Indian TWS market in the January - March 2021 quarter, according to market research firm Counterpoint Technology Market Research is a global research firm specializing in Technology products in the TMT industry.
Mr. Ameen Khwaja, Founder & CEO, pTron, commented on the launch, “Brimming with exciting high-tech features and precision sound capabilities our newest creation - Bassbuds Ultima is a fusion of pTron’s signature style and power as it meets the new ANC Technology. Once again, we are delighted to pioneer in TWS manufacturing and in introducing this technology to the Indian market. The audio specialists at pTron aimed to create a whole new audio experience through Ultima”.
Whether you are an audiophile or a true crime podcast enthusiast, Bassbuds Ultima assures comfort, function, and a chic minimalist aesthetic for a distraction-free experience. With the new Bassbuds Ultima, chill for long hours in your balcony without traffic noises interrupting your jam sessions. Work with undisturbed concentration as the earbuds block out ambient sounds. Carrying the Bassbuds legacy, Ultima does not shy away from offering heart thumping bass.
Shares of Palred Technologies Limited was last trading in BSE at Rs. 111.05 as compared to the previous close of Rs. 111.3. The total number of shares traded during the day was 9868 in over 247 trades.
The stock hit an intraday high of Rs. 113.5 and intraday low of 108. The net turnover during the day was Rs. 1092359.